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[[image - ship at port]]
All this and Peru, too!
[[image - flag that says "Grace"]]
Only Grace Line takes you through the Panama Canal and across the Equator on a two-ocean cruise from New York... and all in 26 days.
Don't miss Peru. The people, the sights, the traditions of this ancient land of the Incas make a visit there unforgettable. Especially when you combine it with a two-ocean cruise on one of Grace Line's four new "Santas." 
The American-flag liners Santa Magdalena, Santa Mariano, Santa Maria and Santa Mercedes offer a service never before available. Each new 20,000-ton "Santa" caters to just 117 guests on a voyage offering a unique combination of all first class comfort and easygoing informality. Sailing every Friday from the Port of New York, they call at ports in the Caribbean, sail through the Canal, cross the Equator and visit the Pacific Coast of South America. Optional shore tours are available in Peru, Ecuador, Colombia and Panama. See a Travel Agent. Grace line, 3 Hanover Square or 628 Fifth Avenue (Rockefeller Center) New York, Digby 4-60000.
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[[image- Winston Churchill sits in chair, serious expression.]]
"In War: Resolution. In Defeat: Defiance. In Victory: Magnanimity. In Peace: Goodwill."
As a tribute to Sir Winston Churchill on his 90th birthday, the Hallmark Gallery presents a panoramic exhibition of his life and times. Open from October 12th until Sir Winston's birthday on November 30th.
The Hallmark Hall of Fame presents "The Other World of Winston Churchill," on NBC color television, Monday, November 30th, 10-11 P.M. 
[[Hallmark Gallery Logo]]
Fifth Avenue at 56th Street
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MEXICO
GOVERNMENT AND THE ARTS
by Walter Wager
While uncertainties over the possible costs and effects have kept the American people talking about government support for the arts, other nations have been doing. One of those has been a neighbor with less than one-tenth the population and one-hundredth the wealth, Mexico. 
"Nowhere in this hemisphere has government subsidy of the arts reached the high level now in existence in Mexico," according to the 1962 report issued by the U.S. House of Representatives' Select Subcommittee on Education. "Under the direction of its Instituto Nacional de Bellas Artes, Mexico has established, by law, a program for the arts that is all inclusive in every aspect and every detail."
PLAYBILL has recently completed an on-the-spot survey of the scope, costs, methods and results of the INBA operation in Mexico. Playwrights, directors, performers and government officials -- including Celestino Gorostiza, poet and dramatist as well as distinguished Director General of INBA for the past six years, and Wilberto Canton, energetic young head of the Bellas Artes theatre department -- were interviewed in September. A brief summary -- that does not purport to be the definitive lengthy study required -- follows. 
The Mexican government began with a program of education in the arts in 1922 under the nation's first Minister of Education, and the bulk of the federal program is still under the general auspices of the ministry. Initial emphasis was on teaching, then the plastic arts. According to Victor Reyes, sub-Director of INBA, it was the subsidies to such famous muralists
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as Rivera, Orozco and Siqueiros that kept them eating and painting until they achieved international repute. INBA, which was founded in 1947, is an artistically and economically autonomous agency under the administrative guidance of the Ministry of Education.
The annual INBA budget, which has not increased substantially since the Institute was created, is less than $3,000,000. According to composer-conductor Carlos Chavez, about $400,000 of this goes to support the Orquesta Sinfonica Nacional. Wages for each of the 100 musicians range from $200 to $400 per month. 
The eight INBA departments are Theatre, Music, Dance, Architecture, Literature, Plastic Arts (painting, sculpture, ceramics etc.), Education, and Set and Theatre Design. Education gets the bulk of the money, for the INBA staff and arts (performing and other_ teachers throughout the country receive approximately $1,760,000 per year. 
The sixty year old INBA Director-General points out that Mexico is "educating both artists and audience at the same time and for a joint goal. The artists are trained in INBA's schools and programs, and the public is exposed to their work via widespread tours, exhibitions and performances. We are generating an appetite for the arts, since without a paying public the burden of supporting the artists would inevitably become prohibitive for the government. The ultimate objective is to have a broad spectrum of self-supporting artistic efforts that reach all economic classes in 
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