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[[image - hand putting dollars into shirt pocket of TWA worker with crowd of other TWA workers watching and smiling]]

We put our money where it does you the most good.

Airlines have been spending a fortune on silly gimmicks to get your business. Like crazy costumes and funny hats for hostesses.

Gimmicks that don't give you any of the creature comforts that make you happy.

We took a fling at it ourselves, then you told us what you really wanted.

On TWA, our gimmicks are limited to superb drinks, food cooked right on board, soul-satisfying stereo music, and good movies* to make the time pass more quickly.

And since people make people happier than anything else, we're giving our people a million dollar bonus to give you the exceptional service that will make you happier than any other airline can make you. It's up to you to tell us whose pockets to put this money into.

Get the names of our people who live up to our promise. Put them on the ballots you'll receive on board, and drop those ballots into the bonus boxes you'll find at our terminals.

We think you'll like flying with us, because we're in the airline business.

Not show business.

TWA
Our people make you happy.
We make them happy.

*By Inflight Motion Pictures, Inc. on transcontinental non-stops.
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