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[[image: Black man playing billiards while smoking a cigarette]]

Smoke easy.

Why let other menthols rough up your taste?

[[image: two boxes of Salem cigarettes]] King or Super King

Tried a Salem lately?

Warning: The Surgeon General Has Determined That Cigarette Smoking is Dangerous to Your Health.

King: 18 mg. "tar", 1.2 mg. nicotine.
Super King: 19 mg. "tar", 1.3 mg. nicotine, av. per cigarette, FTC Report OCT. '74.