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NEW DRAMATISTS HONORS GWEN VERDON
[[image of Gwen Verdon, with the name of the presumed photographer, Gerry Goodstein]]

New Dramatists, the Manhattan organization founded by Howard Lindsay, Russel Crouse and Moss Hart in 1949 to develop talented American playwrights, has just announced exciting plans for its 44th Annual Spring Luncheon to be held in the Broadway Ballroom of the New York Marriott Marquis on Tuesday, May 18, 1993, at 11:30 A.M. The event this year will honor Gwen Verdon, the four-time Tony Award winner for her acclaimed performances in Can-Can, Damn Yankees, New Girl in Town and Redhead, a record for a musical star.
A special musical program for the tribute will be arranged by the composer Cy Coleman, who wrote the music for one fo the star's biggest hits--Sweet Charity. Performers who have appeared with Verdon in musicals will also be featured in the show. 
The Chrysler Corporation is underwriting the event to celebrate the introduction of its new New Yorker model. The luncheon will benefit the New Dramatists. For reservation information call 212-757-6960.

TAKE HOME A BIT OF BROADWAY
[[Illustration of a mime dressed in dress clothes, carrying packages tied with bows.]]

AT ONE SHUBERT ALLEY THE SHOW NEVER ENDS.
Choose from our large selection of Posters, T-Shirts, Programs, Jewelry, Books, Records, & more from all Broadway's old and new hits.

FREE gift with this ad and $10.00 store purchase.

PLAYBILL BINDERS
Available ONLY at One Shubert Alley. Holds 15 Playbills. [Black, Brown & Red vinyl] $12.95
[[Image of said playbill binder with two Playbills placed next to it.]]

THE ORIGINAL BROADWAY MEMORABILIA STORE

ON SHUBERT ALLEY
Off 44th Street, between Broadway & Eighth Avenue, next to the Shubert Theatre.

For your free gift catalog call 800-223-1320
In New York City 212-586-7613

[[Logo of One Shubert Alley, Broadway - New York]]

NOTES FROM
THE LEAGUE
PARTNERS: TV AND THEATRE 

Television and theatre, rather than being mortal enemies, appear to be natural allies, and all the more so lately. 
Near the beginning of the theatre season, Macy's Thanksgiving Day Parade features Broadway casts performing show numbers outside Macy's. At the end of the season there are the American Theatre Wing's Tony Awards, presented by The League and the Wing. Both of these shows reach huge national audiences--some 40 million last year on Thanksgiving for NBC, according to that show's producer and director, Dick Schneider, who regards Broadway shows (six were presented last year) as an important part of the program.
The television-theatre partnership received a healthy jolt once again last April 14 when WNYW/FOX 5's "Good Day, New York" boldly committed an hour-long program to the opening night of Guys and Dolls. Producer Joachim Blunck, besides taping nine minutes of musical numbers, sent his cameras backstage after the curtain to interview the cast, carried remotes from the sidewalk of the audience filing out and even caught the first copies of The New York Times just off the press with a rave review.
Blunck certainly doesn't plan to rest his laurels; future openings are in his sights.
In the meantime others have pressed forward. AS a two-hour news special, Channel 9's WWOR scheduled the March 4 opening night at the Marquis Theatre of Neil Simon's The Goodbye Girl using taped coverage form the Chicago tryout and mixing in shots of opening night. Once again, in the interests of expanded coverage of theatre by television, the theatrical unions waived customary salary requirements.
[[Image captioned with "Coming on PBS, a Sondheim (c.) tribute with Liza Minnelli and Bernadette Peters, photographer Steve J. Sherman]]

On PBS the splendid "Great Performances" series carried programs about Jelly's Last Jam in November, Guys and Dolls in December, Black and Blue for two hours on February 17 and Sondheim -- A celebration at Carnegie Hall for 90 minutes on March 3.
Clairol recently joined forces with the A&E (the Arts & Entertainment network) to begin a new performing arts showcase called Clairol on Broadway. Its first production on February 9 was the 1988 musical Romance, Romance, its two acts divided between the turn-of-the-century Vienna and the present-day Hamptons on Long Island. A&E is available to 55.6 million households via 8,000 cable systems.
And, one more: E! Television, a cable TV service, has done "Behind-the-Scenes" programs of The Secret Garden, Guys and Dolls, The Phantom of the Opera and Les Misérables.
As for the Tonys, they'll be coming up this year on June 6, on CBS.

Playbill is pleased to make this space available to The League of American Theatres and Producers. The opinions expressed herein are those of The League and not necessarily those of Playbill.

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