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INTRODUCTION

Here is a folder chock-full of ideas to help you get some new business and retain the old. In it you'll find the information on publicity and advertising programs and sales literature. Many ideas are included with this folder.. others, such as mats and literature, are available on order at low cost made possible by quantity buying and the absorption of art and type costs by Bell.

This material is designed for you. Tell us how you like it. And give us any suggestions to improve it or ideas on other types of material you can use.

Sincerely,
BELL HELICOPTER COMPANY