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ADVERTISING SPACE RATES Payment must accompany ad unless appropriate arrangements are made. [[4 columns]] | Size | 1x | 2x | 4x | 8x | | Full Page | 250 | 240 | 225 | 200 | | Half Page | 150 | 145 | 135 | 120 | | Quarter Page | 90 | 85 | 80 | 70 | | Eighth Page | 55 | 50 | 45 | 40 | | Inside Back Cover | 350 | 340 | 315 | 280 | | Back Cover (4 color) | 550 | 525 | 495 | — | [[image]] MONTANO & HSIEN'S ONE-YEAR PERFORMANCE PENELOPE SPHEERIS * CHRIS BURDIN * JIM CARROLL* FLUXUX SPECIAL RATES AND SERVICES Guaranteed Position Full page space can be guaranteed on space available basis. Cost: full page rate plus 10% Bleed Additional charge for bleed: 10% Production Charges Production services can be provided. Type and camera work will be billed at cost to advertiser. Performance Spaces Performance spaces who list upcoming events are entitled to a 10% discount. Artists Individual artists who buy space in High Performance are entitled to a 15% discount. VERTICAL AD SIZES [[image]] HORIZONTAL AD SIZES [[image]] HIGH PERFORMANCE is published by Astro Artz, a non-profit, tax-exempt California corporation and is funded in part by a grant from the National Endowment for the Arts. MECHANICAL REQUIREMENTS Size of Material [[3 columns]] | Size-Unit | Width | Depth | | Full Page | 7½" | 10" | | Half Page horizontal | 7½" | 5" | | Half Page vertical | 3¾" | 10" | | Quarter Page horizontal | 7½" | 2½" | | Quarter Page vertical | 3¾" | 5" | | Eighth Page horizontal | 3¾" | 2½" | | Eighth Page vertical | 1⅞" | 5" | Specifications Printed: Offset on 70 lb. opaque stock, perfect bound, 10 pt. C1S cover stock. Trim size: 8½" x 11" Live matter: Keep to 7½" x 10" on full pages Bleed size: 8¾" x 11¼" Advertising Material Material submitted should be right-reading, emulsion side down negatives or high contrast velox; recommended 120 line screen or coarser. All other materials may be subject to production charges. Material will be stored for 12 months then destroyed unless otherwise instructed. Deadlines and Cancellations [[3 columns]] | Issue Number | Copy Deadline | Publication Date | | #29 | February 7 | March 30 | | #30 | May 7 | June 30 | | #31 | August 7 | September 30 | | #32 | November 7 | December 31 | Changes and cancellations not accepted after closing dates. Cancellations for covers can only be accepted up to 30 days before closing. Mailing Instructions All advertising material and correspondence should be sent to High Performance, Advertising Department, 240 South Broadway, Fifth Floor; Los Angeles, California 90012. Consultation If you need help putting your ad together, call us for free advice. We can help with all phases of production.
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