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The Quality First idea also appeals to me and declaring they have not advanced their prices because of the war, seems to me a masterly bit of advertising. 

Last but far from least the catalog is mailed free to any one who makes an application for it which is very wise as so many of the other Seedsmen ask for some pecuniary return for the same thing which to me has a mercenary look. 

So when I see such an advt in Successful Farming with a circulation of more than seven hundred thousand, and, which guarantees its advertisers, That the Seeds Grow proved by thousands, That Quality First is the battle cry of the firm, That they have