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Tono, Yoshiaki. "Thoughts on Water at Expo '70," Ikebana Sogetsu (Tokyo) June 25, 1970. 

Klüver, Billy. "A New Experience Place:  Pepsi Pavilion, Live Environment," Bijutsu-Techo (Tokyo) July 1970, p. 94. 

Nakaya, Fujiko. "Air and Water," Bijutsu-Techo (Tokyo) (Special Issue on Expo '70) July 1970, p. 105. 

Rose, Barbara. "Art: Getting It Together,'Ambitious,'" Vogue (New York) September 1, 1970, p. 304. 

Perrault, Jean. "Art," The Village Voice (New York) September 24, 1970, p. 19. 

Tomkins, Calvin. "Onward and Upward with the Arts, E.A.T.(Pepsi-Cola Pavilion Expo '70)," the New Yorker (New York) October 3, 1970, p. 83. 

Granath, Olle. "Dada i USA," Dagens Nyheter (Stockholm) December 9, 1970. 

"Expo '70," Design, No. 133 (Tokyo) 1970, p. 33. 

The Cover, photo by Shunk-Kender, Physics Today (New York) January 1970, p. 5.

The Cover and Insider Cover, photo, American Scientist, Vol. 58, No. 1 (New York) January/February 1970. 

"Art and Technology in U.S.A.," International Association of Art, Paris (Paris) No. 63, 1970. 

"An Interview with Klüver," Nippon Telephone Company Magazine, No. 6 (Tokyo) 1970. 

The Cover, American Scientist, Vol. 58, No. 2 (New York) March/April 1970. 

Domus (Rome), No. 482, 1970. 

Pepsi Trend (New York), 1970. 

The Cover, Life Magazine (Tokyo) April 13, 1970.