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14

[[underlined]]SMITHSONIAN REVENUE PRODUCING ACTIVITIES[[/underlined]]

$1,000's

[[ITEM]] | FY 1973 Projected | FY 1972 Actual | FY 1971 Actual

Smithsonian Magazine
Sales and Revenues | 4425 | 3411 | 2418
Income (Loss) before Admin Costs | 275 | 152 | (109)
Less Admin Costs | 150 | 150 | 100
Net Income (Loss) [[sub-totals]] | 125 | 2 | (209)

[[underlined]] Associates Program [[/underlined]]
Gifts Received | 120 | 145 | 46
Other Revenues | 1,025 | 872 | 597
Income (Loss) before Admin Exp. | 33 | 116 | 40
Less Admin Costs | 51 | 42 | 31
New Income (Loss) [[sub-totals]] | (18) | 74 | 9

[[underlined]] Museum Shops [[/underlined]]
Sales & Revenues | 1,540 | 1,374 | 1,020
Income (Loss) before Admin Costs | 225 | 138 | 7
Less Admin Costs | 125 | 119 | 87
New Income (Loss) [[sub-totals]] | 100 | 19 | (80)

[[underlined]] Smithsonian Press [[/underlined]]
Sales & Revenues | 80 | 127 | 148
Income (Loss) before Admin Costs | (87) | (91) | (136)
Less Admin Costs | 13 | 20 | 23
Net Income (Loss) [[sub-totals]] | (100) | (111) | (159)

[[underlined]] Performing Arts [[/underlined]]
Sales & Revenues | 247 | 130 | 142
Income (Loss) before Admin Cost | 8 | (34) | (58)
Less Admin Costs | 23 | 16 | 20
New Income (Loss) [[sub-totals]] | (15) | (50) | (78) 

[[underlined]] Other [[/underlined]]
Sales & Revenues | 411 | 386 | 335
Income (Loss) before Admin Costs | (25) | (42) | 11
Less Admin Costs | 35 | 33 | 28
Net Income (Loss) [[sub-totals]] | (60) | (75) | (17)

[[underlined]] Total Activities [[/underlined]]
Sales, Revenues & Gifts Rec'd. | 7,848 | 6,445 | 4,706
Income (Loss) before Admin Costs | 429 | 239 | (245)
Less Admin Costs | 397 | 380 | 289
Net Income (Loss) [[grand-totals]] | 32 | (141) | (534)