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Exit bland. Enter Kool. 
Here is low 'tar' smoking satisfaction that plays to rave reviews. KOOL MILDS gives you a refreshing sensation that goes beyond the taste of ordinary low 'tars'. There's only one word for the KOOL experience: Bravo!

[image]Kool cigarettes [/image]]

C'mon Up! the coolest low tar

C 1981 B & W T Co.

Kings, 11 mg. "tar", 1.1 mg. nicotine av. per cigarette by FTC method. 

Warning: The Surgeon General Has Determined That Cigarette Smoking Is Dangerous to Your Health.