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Somerset

1982 PROGRAMS LAUNCHED BY SOMERSET FOR
TANQUERAY BLACK HISTORY CALENDAR & JOHNNY WALKER RED MLK ALBUM

Joining in the national celebration of Black History Month, the Eastern Division of Somerset Importers, Ltd., held a meeting for distributors recently at Carmichael's Restaurant, Jamaica, N.Y., to launch the 1982 programs for the Tanqueray Black History Calendar and the Johnnie Walker Red offer of an LP recording of Martin Luther King, Jr.'s greatest speeches.

The Tanqueray Black History Calendars are being provided free during the month of February to the Black Studies Departments of colleges and universities in the area, while quantities last. Famous blacks, featured on the calendar that tells of their accomplishments, include: The Reverend Martin Luther King, Jr., Medgar Evers, Fats Waller, Mary Lou Williams, Joe Louis, A. Phillip Randolph, Jackie Robinson, and others. In addition to the featured photo and story for each month, the space for each day of the month lists an interesting event from Black History.

In addition to the Black History Calendar, the LP recording of Dr. Martin Luther King, Jr.'s speeches is being offered by Johnnie Walker Red. The album is a permanent collection of Dr. King's most significant speeches and sermons and also includes two hymns sung by Aretha Franklin.

In states where legal, this specially created album is being offered, at $2.98 plus tax, to the consumer. Profits from the sale of the album will be donated to the Martin Luther King Center for Social Change. Order forms may be obtained from special Johnnie Walker Red counter displays at participating liquor stores. The album was produced by Daydream Productions, Inc., for Somerset Importers, Ltd.

Key speaker at the Somerset meeting was Dr. Wyatt Tee Walker, former chief of staff to Dr. Martin Luther King, Jr., and presently senior minister of the Canaan Baptist Church of Chrsit in Harlem.

Somerset Importers, Ltd., a Norton Simon Inc. company, is exclusive U.S. importer of Tanqueray Gin and Johnnie Walker Red Scotch, as well as other fine brands.

[[image]]
[[caption]] JOHNNIE WALKER RED AND FOXTRAPPE CLUB HONOR MEDIA PERSONALITIES - Radio personalities from the Washington, D.C., area were honored recently by Somerset Importers, Ltd., for their outstanding contributions to the community in working with the Howard University Theatre Foundation. Shown above, at the Foxtrappe Club, Washington, D.C., following the award ceremony, from the left, are: Wayne Williams, manager, Foxtrappe; Raphael Langford, state manager, Washington, D.C., Somerset Importers, Ltd.; Bill Lindsey, owner, Foxtrappe; John Turk, of WOOK Radio; Bob Bennett, WOL Radio; Donnie Simpson, WKYS Radio. Somerset Importers, Ltd., a Norton Simon Inc. company, is exclusive U.S. importer of the Johnnie Walker Scotch whiskies. [[/caption]]

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Transcription Notes:
"Canaan Baptist Church of Chrsit" is a typo of "Canaan Baptist Church of Christ"