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[[image - collage of photos of people outdoors, in a kitchen, at a coat check]]

"Ahhh, the Pleasure of Dark & Lovely."

[[image - collection of Dark & Lovely products]]

When you look at all the hair products claiming to do the right things for your hair, you might ask yourself, "How many of them have brought me real pleasure or satisfaction? Has anyone ever really bothered to ask me what I wanted for my hair?"

We asked. And we began creating a family of quality hair care products called Dark & Lovely.

First there was Dark & Lovely Permanent Shampoo-In Hair Color. It was color you could count on.

Then there was Dark & Lovely Protein Shampoo, Protein Conditioner, Protein Setting Lotion, and Protein Hair Dress/Conditioner. Perfect for hair that has been relaxed, hot pressed, or color treated.

And recently "no lye" Dark & Lovely Permanent Creme Relaxer was introduced because you said you wanted a product with less burning and irritation than lye-based relaxers and yet straightened the hair just as well.

That's the Dark & Lovely story: products that bring pleasure to millions of Black women all over the country.

When you want to do something wonderful for your hair, reach for the products that are dedicated to you and your hair... Dark & Lovely. They're a pleasure.

[[image - Dark & Lovely haircare booklet cover]]

[[box]]
Dark & Lovely P.O. Box 1411, Savannah, GA 31402

I want to know more about care for my hair. Enclosed is 35¢ per copy for postage and handling. Please send _____ Dark & Lovely Care For Your Hair Booklet(s) to:

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Name (Please print)

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Address

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City

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State   Zip

Limit two per customer.

Ahhh, the pleasure of DARK & LOVELY (R)
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