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The Blackout Ends.

Can you name one black-owned nationally -syndicated commercial television program originating from a black-owned television station run by a black university?

You can now.

Gulf Oil Corporation recently made a substantial grant to WHMM-TV, Howard University's public television station. The sole purpose of the grant? To help finance the production and airing of "America's Black Forum," the university's first national programming effort and the nation's only black-produced television news show.

"America's Black Forum" will air weekly on PBS stations, on 18 commercial stations and on Black Entertainment Television (BET), this country's first and only black cable satellite network. The program will feature prominent civil rights, business, political and professional leaders. They will present, interpret and evaluate issues and data vital and relevant to blacks everywhere.

Of course blacks everywhere have long depended upon black-owned-and-operated media for accurate and unbiased news. Gulf, too, appreciates the importance of black media and of direct straight-forward communication with the black community. This explains our past history of scheduling Gulf's commercial and corporate messages in black newspapers and magazines. A natural continuation of this commitment is our sponsorship of "America's Black Forum."

We hope that our support of television station WHMM and of Howard University itself will attract additional and well-deserved corporate and foundation grants. That would suggest that Gulf is not alone in believing that "human energy is America's greatest resource."

[[image - Gulf logo]]
Human Energy: America's Greatest Resource.

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