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MILLIE JACKSON
PUTS IT ON THE LINE
FOR APPLETON RUM

[[IMAGE]] 

Millie Jackson, star of the urban world, has signed a long term contract with Somerset Importers, Ltd. to promote their fine premium rum from Jamaica, Appleton. 

Millie, shown here with Al Schexnayder, Somerset Vice President, Assistant National Sales Manager, will be promoting Appleton Rum in her concerts and appearances throughout 1984. Ms. Jackson has four gold record albums to her credit and appears in over 100 cities each year. 

Appleton Rum has a dynamic promotional package, conceived by their advertising agency Smith/Greenland, Inc., designed to further increase Appleton sales. Included is a limited edition record album ("Appleton Rum Presents Millie Jackson's Special Occasion"), counter cards, store displays, table tents and advertising outdoors and newspapers. 

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