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JULY, 1937       5              

Craftsmen's "Boosters" Campaign
(continued from page 2)

JOE'S 'GOOD LUCK' COIN

The Coin is 1 1-4" in diameter, made of solid bronze and carries on one side the bas relief reproduction of the head on the Joe Louis plaque and on the other side the inscription "GOOD LUCK FOREVER" with a reproduction of Joe Louis' signature. Each coin is in an individual cellophane envelope.

[[image - photograph of Joe's Good Luck coin]]
[[caption]] Actual Size [[/caption]]

JOE'S "GOOD LUCK" KEY CHAIN

The key chain is exactly the same as the lucky coin with the addition of a durable and handy nickel - plated beaded key chain. Each chain in an individual cellophane envelope.
Actual Size

Here Is A Chance For Everyone To Own:

JOE'S "GOOD LUCK" COIN
or
JOE'S "GOOD LUCK" KEY RING

Any person who takes a year's subscription to the Craftsmen Aero News, will be given either the "good luck' coin or the "Good Luck" Key chain. The sub-

THE JOE LOUIS PLAQUE

Those who wish to help out in a bigger way, will be given "FREE" the plaque shown on page 2. 

All persons taking a subscription to the Craftsmen Aero News and donating to the extent of FIVE DOLLARS, will not only receive the Joe Louis Plaque "FREE", but will be made a SILVER BOOSTER of