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Press News from
MURIEL FRANCIS Publicity Public Relations
38 East 57th Street New York 22, N.Y. Plaza 9-5600

SUGGESTED PUBLICITY IDEAS FOR SELIGMANN GALLERY PRESENTING THE D'ARENBERG COLLECTION OF MANUSCRIPTS

[[handwritten note pointing to D' in D'ARENBERG saying " small d' "]]

MAGAZINES
Vogue
Harpers Bazaar
Town and Country

1. Story of collection and general story
2. Vogue alone - "People are Talking About"
3. All three mags as tie-in with fashions - that is, fashion models posing looking at manuscripts.
4. Re using one of the illuminated pages for Christmas color cover of magazine (this would come out in November). Failing one of these magazines, try [[underline]]Art News[[/underline]] and then American Weekly or Daily News [[handwritten]]Sunday[[/handwritten]] color cover.

[[handwritten note saying " how about European magazines and daily papers - London Times & Switzerland "]]

Life - re photographing manuscripts not only here, but also re photo story of D'Arenberg Castle, whichoriginally used collection. Will contact Look of Life does not react to this idea. If it does, contact Look re general text story with only one or two illustrations of collection.

Colliers - re doing color photos of interesting bindings. Alternate for this would be [[handwritten circle]]Coronet[[/circle]] Magazine.

[[handwritten "?" next to Colliers]]

Cue Magazine - for an advance story on Gallery and Collection.

Park East - on general story collection and exhibition.

New Yorker - Talk of the Town.

All art magazines for stories of collection and exhibition. Also all Catholic magazines.

Antique magazines.

All magazines or periodicals exclusively devoted to books. This listing I will have to obtain, but can do so within a few days.

Quick Magazine and People Today Magazine regarding paragraphs on the Exhibition and Collection.

Time and Newsweek - article on collection.

[[handwritten note drawing line from Antique magazines... article on collection saying "Miss Francis"]]