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Hect Skalrok

RADIO PUBLICITY SUMMARY 
1946 BENDIX TROPHY RACE

Radio time was purchases on station throughout northern Ohio to carry transcribed-one minute-Air Race announcements. As per copy attached, the first three announcements of this series featured the Bendix Trophy Race as the opening day's attraction. These were all evening announcements and scheduled on August 18th-19th and 20th on the following stations:

WHKK AKRON
WICA ASHTABULA
WHBC CANTON
WHKC COLUMBUS
WLEU BRIE
WLOK LIMA
WMAN MANSFIELD
WTOL TOLEDO
WRRN WARREN
WFMJ YOUNGSTOWN

The Bendix Race mentions in this series totalled 30

The above transcribed announcements were also scheduled on the Cleveland stations, with the exception of WTAM, where copy was limited to 25 word chain breaks. The series was repeated three time on the other stations at various hours of the day and night. This gave the Bendix race 9 mentions on August 18th-19th and 20th on each of the following stations:

WHK CLEVELAND
WJW "
WGAR "

The Bendix Race mentions in this series totalled 27. 

A total of 22 local radio sponsors gave Air Races courtesy announcements on their programs, representing a total of 64 programs per week. This schedule included once-a-week musical shows, daily strips, public service and news periods at various hours of the day and night. Here also the initial copy stressed opening the day and night. Here also the initial copy stressed opening day as one of the most exciting times to attend the Air Races by featuring the Bendix Trophy Race as the attraction. This schedule began on August 21st and continued through August 29th on the following stations: 

WHKK AKRON
WHK CLEVELAND
WGAR "
WJW "
WTAM "

A conservative estimate of the Bendix mentions included here..48