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3 - Memo to Press and Radio

newsworthy events -- record-breaking flights, dramatic special events, news-heavy pronouncements by the most important persons in government and aviation -- THROUGHOUT the 10-day show. It'll be a while yet before we have the program worked out. Maybe you'd rather wait until you can scan the day-by-day calendar before deciding how much of your time the show is going to be worth.
It takes timed a lot of maneuvering to polish such projects into the finished article, but we can say the round-the-world record attempt is still cooking; likewise the cross-country speed dashes. And we're definitely working on a crack at the non-stop mark by one, maybe two, brand new planes. Further, the projected International Bazaar should make news every day, as people and products from the earth's far corners arrive to prove how the flying machine has obliterated borders.
Something has been added:  the helicopter builders got together and said by gosh they'd fill a whole Show category themselves. So there'll be a Helicopter Category, with one manufacturer planning to enter five machines. The eggbeaters and whirling dervishes are expected to provide some highly interesting flight demonstrations, which probably will involve more helicopters than have ever before engaged in simultaneous public flight. 
Oh yes, that insigne on page one is the official "air-mark" of National Aircraft Shows. The ring represents the world. The rocket-like arrow is meant to symbolize aviation's new era of speed and engineering perfection tying all the nations together. It was designed by J. Gordon Lippincott and Co., famous industrial designers who will create and execute the entire interior motif of the show -- and what a task that is. Just one of the minor headaches: nearly 10,000 of the fluorescent lamps which flood